Tuesday, January 26, 2010

Fender Classic Player Jazzmaster® Special

The Classic Player Jazzmaster Special guitar updates our famous Jazzmaster model with several thoroughly modern improvements, including hotter pickups, a new Adjusto-Matic™ bridge, a 9.5” fingerboard radius and a neck pocket with increased back-angle for improved stability and sustain.

Model:
0141600306
Price : $1,099.99

Wednesday, January 13, 2010

Fender Acoustasonic Tele® (New for 2010!)

Fender continues its long tradition of innovation with the January 2010 introduction of the Acoustasonic Tele guitar model. The Acoustasonic Tele guitar is like no other Telecaster model in Fender history in that it was designed specifically to produce lush, full and authentic acoustic guitar sounds. Listeners may do a double-take when they see and hear it – far from the model’s traditional twang and bright, biting electric tone, the Acoustasonic Tele produces sounds with all the resonance and complexity of a full-bodied acoustic guitar. This unusual sonic feat is completed using the digital audio genius of the Fishman Aurasystem, a innovative musical technology that allows a lot of uncannily genuine acoustic guitar tones to exhale from the iconic form of a Telecaster.

The Acoustasonic Tele’s unusual rosewood bridge, chambered body and Twisted Tele neck pickup conspire to produce a truly unique new take on Fender’s original and ever-versatile guitar. Fender identify the tones from the Acoustasonic are “Brilliant and authentic acoustic sounds”.

Tuesday, January 12, 2010

Fender Bronco

The Fender Bronco was an electric guitar model produced by the Fender company from mid 1967 until 1981. It used the body and neck from the Fender Mustang, but had only one pickup and a different tremolo arm mechanism. Unlike the other Mustang variants, it was offered only with a 24" scale length and a two-piece maple neck featuring a "round-lam" rosewood fingerboard with 22 frets and pearloid dot inlays. The Bronco, like the rest of the Mustang family, was designated as a student model. Its shorter scale length also suited players with smaller hands. It was initially sold as a "package" with the Fender Bronco Amp, a small amplifier also created for students. Its single pickup was mounted in the bridge position, unlike the Musicmaster which had a neck pickup only and the Mustang and Duo-Sonic, which both had two pickups. The unique tremolo arm was Leo Fender's fourth and least pop design, and looked only on the Bronco. It is sometimes unofficially known as the Fender steel vibrato, and informally as the Bronco trem. It has its adorers, but only few guitarists, such as Alex Turner of Arctic Monkeys, use it as their main guitar. The Bronco was usually produced with a rosewood fingerboard and standard Dakota Red finish. Only a very small batch of late '70s Broncos featured an unusual maple fingerboard. The Bronco, like the Music Master and the Mustang, was discontinued in 1981 and replaced by the Fender Lead Series. The last colours available were Dakota Red, Black, Olympic White and Midnight Wine. Unlike its older and more popular cousin, the Mustang, as of 2008 it has not seen a re-issue. The Bronco name is continued only in the Squier-branded Bronco Bass.

Fender Duo-Sonic

The Fender Duo-Sonic guitar was set up by Fender as a “student” model guitar. The “Duo-Sonic” features two single-coil pick-ups and a vertical (as opposed to Fender's standard blade-style) switch on the lower horn of the body to select bridge, neck or both pickups in a humbucking style configuration. The Duo-Sonic features typical Fender construction techniques with a bolt-on neck, maple attached to a solid body. The bridge is fixed and the line has a shorter scale neck than standard models as a concession to younger, beginner guitarists and other players with smaller hands.

Original design (1956-1959)
The Fender Duo-Sonic was introduced in 1956. Like the Musicmaster introduced a few months earlier, it featured basic but effective construction and a 22.5 inch scale length (standard Fender guitars feature a 25.5 inch scale) and cost $149.50. The original model was only available in a light tan color called Desert Sand and had a maple fingerboard with 20 frets and a neck with a soft-V profile. The original model Duo-Sonics also sport a gold-colored, anodized scratch plate that helps in screening the single-coil pickups and electronics from interference.

Second version (1959-1964)
In 1959 the Duo-Sonic went through a face lift. The most significant change was a switch from a maple finger board to a rosewood one in keeping with changes to other Fender models at this time. These fret boards were originally in the slab-style but switched to the veneer style after around a year. The other important change was a switch from anodized aluminum to plastic pickguards. To begin with the second generation Duo-Sonic was still only available in Desert Sand, however, the tan color now used was significantly darker than that used on the 1956-59 models. In 1961 a new color, sunburst, was made available; this color is sometimes referred to as maroonburst for the way it looks today. In mid-1961 the Desert Sand color was dropped and then in mid-1963 Sunburst dropped and replaced by
white.

Third Version - Duo-Sonic II (1964-1968)
In 1964 the Duo-Sonic was redesigned based on the Fender Mustang that had recently been added to the student model line but without the vibrato tail-piece. The student guitars now all featured larger and slightly offset bodies, necks with larger headstocks and rosewood fingerboards and plastic pickguards with the volume and tone controls mounted on a separate m
etal plate. Pick-up selection was moved above the pick-ups on both the Duo-Sonic and the Mustang and utilized two 3-position on-off-on switches that allowed for in and out-of-phase sounds. The pickups were also reverse-wound/reverse-polarity, which made them into a functional Humbucker when both pick-ups were used simultaneously. Also added in this redesign was the option of a 24 inch scale neck in addition to the 22.5 inch scale. This re-designed model was re-named Duo-Sonic II although decals with and without the II designation were used occasionally. In addition to white, Sonic Blue and Dakota Red colors added.
The Duo-Sonic lasted until 1969 when it was dropped most likely because the Mustang with its tremolo tail piece was far more popular.
The Duo-Sonic I and II are both considered rare and have displayed growing collector value. The Duo-Sonic II in particular is often seen as a desirable alternative to the more popular Mustang, since it lacks the difficult-to-maintain tremolo bridge.

Reissues
In 1993 Fender released a Mexican-made reissue Duo-Sonic in a 22.7" scale. It was available in black, torino red and arctic white and cost $259.99. It was dropped from the Fender line in 1997 but was then launched again as a Chinese made Squier Affinity model in 1998 only to be dropped in 1999.
In 2008, the Duo-Sonic was re-released by Fender's Squier brand in the Classic Vibe series of guitars. It is intended to be closely modeled after the model released in the 1950s and looks very similar with a maple fret-board, gold pick-guard and De
sert Sand body. Difference include the material used for the body is now basswood, the neck is now a 24" scale and is C-shaped with more modern medium jumbo frets.


Fender Musicmaster

The Fender Musicmaster is an electric guitar by Fender, and was the first of their 3/4 scale guitars. With a single pickup and no tremolo arm, it was a basic but functional instrument.

Design process the Musicmaster and a two-pickup version the Duo-Sonic began in late 1955 following a request from Fender Sales. Prototypes were made in early 1956, followed by sales literature declaring both models. Production of the Musicmaster began in late April of that year, using a body routed for two pickups to be common to the Duo-Sonic, which followed a little more than two months later. The Duo-Sonic and Musicmaster also shared a single-piece maple neck and fingerboard, with a 22.5 inch scale length and 21 frets.

There was one major redesign of these two Musicmaster-bodied guitars, in 1959 when the entire Fender catalog was updated. At this time, the Musicmaster and Duo-Sonic both received a plastic pickguard in place of the former anodized aluminum one, and a two-piece maple neck with a rosewood fingerboard.
Profiles of a 1956 Musicmaster (left) and a Mustang, both with 22.5" necks and Musicmaster headstocks.

In 1964, following the release of the Fender Mustang, both the Musicmaster and Duo-Sonic were redesigned using the Mustang necks and body. This body was larger and slimly offset, and was fitted with a plastic pickguard but with the volume and tone controls mounted on an individual metal plate; The necks had larger headstocks. All three models were offered with the option of a 24 inch scale 22 fret neck or a 22.5 inch scale 21 fret neck with the choice of "round-lam," or veneered, rosewood or maple fingerboard. The 24 inch scale proved by far the most popular of these options. The redesigned Musicmaster was named the Musicmaster II and its stablemate the Duo-Sonic II, both using the Bronco body and pickguard shapes, while decals with and without the II designation were used without any real meaning.

Certain models of the Musicmaster, specially from between 1978 and 1980, were finished with a coat that reacted negatively with the base coat. This causes a lot of modern surviving Musicmasters from this period to suffer from their paint flaking off the body.

The Musicmaster was produced until 1982 when both it and the Mustang were dropped in favor of the newer Fender Lead models.

The Fender Swinger, another 22.5 inch scale guitar, was produced using the Musicmaster bridge, electrics and scratchplate but with a modified Fender Bass V body.

Fender Jag-Stang

The Fender Jag-Stang is an electric guitar designed by Kurt Cobain, of the band Nirvana, specified as a hybrid of two Fender electric guitars: the Jaguar and the Mustang. Cobain proposed his idea for an instrument to Fender, resulting in two left-handed prototypes built by former Custom Shop Master Builder Larry L. Brooks, only one of which was ever played by Cobain himself. It has been said that the instrument needed much tweaking before Cobain would have been satisfied with it, and it was sent back to Fender for repairs before Cobain brought it with him on the European leg of Nirvana's In Utero tour in 1994, where the guitar was rarely played live. Many believe that Cobain was ultimately unsatisfied with the result and hence never completed revisions for the instrument before his death in April 1994. Cobain's prototype Jag-Stang had a Fender Texas special pickup in the neck and a DiMarzio H-3 in the bridge. (The H-3 humbucker isn't available as an individual product but the closest sounding one is the DiMarzio DP158 Pickup.) The production Jag-Stang includes a "vintage style" single coil pickup and one "special design" humbucker, each with its own toggle switch which a player can use to switch from "on", "off", or "out-of-phase" settings. It applies the Mustang's "Dynamic Vibrato" bridge and like both of its predecessors, it has a 24" short scale neck (an exact replica of Cobain's favorite neck, from a Fender Mustang).

There has been some criticism over the quality of the pickups and the overall lack of craftsmanship of the Jag-Stang, but many owners argue that this makes the guitar even more unique and in a way epitomises the grunge mindset of its designer. Moreover, many have subsequently modified the guitar from stock level with noticeably impressive results.

Originally produced in the fall of 1995, after Kurt Cobain's death, Fender Japan reissued the Jag-Stang two years after its 2001 cancellation due to popular demand. Fender once again discontinued importing the Jag-Stang as of 2005.

Cobain's Sonic Blue Jag-Stang was given to R.E.M.'s Peter Buck by Courtney Love after Cobain died. He can be seen playing it on "What's the Frequency, Kenneth?" music video. Mike Mills, also from R.E.M., plays this same guitar in concert during the song "Let Me In", which itself is a tribute to Kurt Cobain. An example of this can be seen on their Road Movie DVD.

Fender Cyclone

The Fender Cyclone and Fender Cyclone II were a series of electric guitars made by Fender. Presented in late 1997, the Cyclone body is likewise styled to the Mustang but with a importantly dissimilar specification. The body of the Cyclone is a quarter of an inch thicker than the body of a Mustang and is made of poplar, whereas present-day Mustang reissues were made of basswood. In July 2002, the Cyclone II was introduced as the replacement to the Fender Cyclone and featured decorative changes such as the Mustang racing stripe as well as 3 vintage single-coil pickups and switching adopted from the Fender Jaguar. As of 2006 the range included the original Cyclone, the Cyclone HH with two humbuckers, and the Fender Cyclone II with three MIA Jaguar pickups controlled by on-off switches in place of the selector switch.

As of January 2007, all Cyclone variants had been discontinued by Fender.

Monday, January 11, 2010

Fender Classic Series '72 Telecaster® Thinline

Model:0137402321
Price: $1,099.9 MSRP|Manufacturer's Suggested Retail Price (US).

Fender Classic Series '50s Stratocaster®

Model:0131002304
Price: $999.9 - $1,150.0 MSRP|Manufacturer's Suggested Retail Price (US).

Fender Classic Series '72 Telecaster® Deluxe

Model:0137702392
Price: $999.9 MSRP|Manufacturer's Suggested Retail Price (US).

Fender Classic Series '65 Mustang®

Model:0273706505
Price: $1,199.9 MSRP|Manufacturer's Suggested Retail Price (US)

Fender Classic Series '50s Esquire

Model:0131502306
Price: $999.9
MSRP|Manufacturer's Suggested Retail Price (US).

Sunday, January 10, 2010

Fender Musical Instrument History

Fender Musical Instruments Corporation is the world’s foremost manufacturer of guitars, basses, amplifiers and related equipment.

With an illustrious history dating back to 1946, Fender has touched and transformed music worldwide and in nearly every genre: rock ‘n’ roll, country and western, jazz, rhythm and blues and many others. Everyone from beginners and hobbyists to the world’s most acclaimed artists and performers have used Fender instruments and amps, and legendary Fender instruments such as the Telecaster® and Stratocaster® guitars and Precision® and Jazz® bass guitars are universally acclaimed as design classics.

In the 1940s, southern California inventor Leo Fender realized that he could improve on the amplified hollow-body instruments of the day by using an innovative and rather simple solid-body electric guitar design. Further, he realized that he could streamline the process of building them.

In 1951 he introduced a prototype solid-body instrument that would eventually be called the Telecaster® guitar. The Tele®, as it was often called then and still is today, was the first solid-body Spanish-style electric guitar to be commercially mass-produced.

That same year, Fender introduced a revolutionary new invention—the Precision Bass guitar. It was played like a guitar and had frets so that it could be played with “precision,” and it could be amplified, thus liberating bassists from unwieldy and increasingly difficult-to-hear acoustic basses.

These two historic instruments laid the foundation for a new kind of group and a revolution in popular music—what we know today as the modern rock combo. As opposed to the “big bands” of the era, electric Fender instruments made it possible for smaller groups of musicians to get together and be heard.

The Stratocaster first appeared in 1954, incorporating many design innovations based on feedback from professional musicians, Fender staff and Leo Fender himself. Its third single-coil pickup offered more tonal possibilities, its sleekly contoured body made it more comfortable, and its double cutaway design made access to upper registers much easier.

Most important, however, was the addition of the new Fender vibrato (or “tremolo”) bridge, an innovation originally intended to let guitarists bend strings, thus achieving the pedal steel-like sound so popular among country music artists of the day.

Nobody could have foreseen then how the Stratocaster would go on to revolutionize popular music. Essentially unchanged since its 1954 debut, it is the most popular and influential electric guitar ever, and players at all levels and in all genres continue to rely on its sound, playability and versatility to this day.

Leo Fender himself remained an immensely creative force over the next decade, introducing many classic instrument and amplifier designs, including the Jazz Bass® guitar, the Jaguar® and Jazzmaster® guitars and the Twin Reverb® amplifier.

Because of poor health, Leo Fender sold the company to CBS in 1965. Fender Musical Instruments experienced tremendous growth over the next 20 years, but a lack of commitment and real understanding of music and musicians by CBS gradually became apparent.

To “re-invent” Fender, CBS recruited new management in 1981. William Schultz became company president, supported by associate William Mendello. Their 5-year business plan was based on increasing Fender’s marketplace presence with dramatic quality improvement and greater commitment to research and development.

When CBS shed its non-broadcast media businesses in the 1980s, a group of employees and investors led by Schultz bought Fender from CBS in 1985. The sale put the Fender name back into the hands of a small group of dedicated people committed to creating the world’s best guitars and amplifiers.

The new Fender Musical Instruments Corporation (FMIC) had to start from scratch—there were no buildings or machinery included in the sale. Among other things, FMIC purchased the name, intellectual property and some leftover parts. Supported by a core group of loyal employees, dealers and suppliers (some of whom had been with the company since Leo Fender founded it), Schultz and his colleagues set out to rebuild an American icon.

The new Fender initially imported its guitars from offshore manufacturers with proven ability to produce affordable and viable instruments, but the move toward greater quality control soon led to the establishment in 1985 of Fender’s flagship U.S. factory in Corona, Calif. A second modern manufacturing facility opened in 1987 in Ensenada, Mexico.

Also in 1987, the renowned Fender Custom Shop opened at the Corona facility, creating dream instruments for professional guitarists and guitar enthusiasts. Fender had always recognized the importance of an open-door policy for professional musicians, accommodating their requests for specific features on an individual basis. The Fender Custom Shop has since become known worldwide and industry-wide as the pinnacle of craftsmanship and sheer instrumental artistry.

FMIC moved its corporate headquarters from Corona to Scottsdale, Ariz., in 1991. From there, Fender coordinates its administration, marketing, advertising, sales and export operations in the United States and its international satellite facilities in England, France, Germany, Japan, Mexico, the Netherlands, Spain and Sweden.

Schultz retired in 2005, and Mendello became CEO.

Since its founding, FMIC has grown to be one of the world's leading marketers, manufacturers, and distributors of musical instruments. It manufactures and distributes everything guitarists and bassists need, from instruments, amplifiers, strings and accessories to professional audio products. Fender became one of the world leaders by defining the sounds we hear, by meeting the needs of musicians, by creating quality products and by backing them up with service and stability. As FMIC forges into the 21st century, its management strives to maintain Fender’s status through a combination of business acumen and love for music.

Corporate headquarters is located in Scottsdale, Ariz., U.S.A., with manufacturing headquarters and the Fender Custom Shop in Corona, Calif. FMIC markets using the brand names Fender®, Squier®, Charvel®, Gretsch®, Guild®, Jackson®, Squier®, SWR®, Tacoma®, EVH® and Groove Tubes®. For more information, contact Fender Musical Instruments Corporation, 8860 E. Chaparral Road, Suite 100, Scottsdale, Ariz. 85250, 480.596.9690.